Straight to your Inbox
All the latest news and insights
4 min read
Electronic Shelf Labels
ESL rail multi-store rollout for Co-op
Working in collaboration with the Co-op, we developed and produced new ESL rail designs to support their multi-store rollout.
+
Pallets
+
Rail designs
+
Stores
The Challenge
As part of a multi-store ESL upgrade, Co-op required a rail system to display POS material effectively, allowing POS insertion behind the ESLs whilst still accommodating shelf talkers and click sign holders for shelf-edge promotion.
The Solution
Our in-house design team developed six new rails for a variety of store areas. The rails are more easily installed on the shelf edge and are compatible with the client’s existing ESL system. Furthermore, the design of the rails includes a feature to prevent the ESL tags from sliding.
Harrison are a leading provider of profiles and accessories for ESL systems in the UK and internationally, and are officially partnered with major ESL tag manufacturers to ensure the highest-quality, UV-stable systems for the retail industry.
The Results
Despite a tight timeline, we designed and produced new moulds within three weeks, receiving immediate client sign-off before delivering the first batch to five stores within eight weeks. The remaining pallets were delivered to Pricer, who then distributed and installed the equipment across 120 Co-op stores.
As the Co-op continues to implement Electronic Shelf Labels (ESLs) across their stores, we maintain an ongoing collaboration with them to enhance their display fixtures.
For more information on our extensive selection of ESL rails and accessories, you can read our ESL Profile Guide.
Get in touch
Let’s discuss your retail project today
No matter how simple or complex your retail challenge is, your specialist team at Harrison Retail will create a bespoke, cost-effective solution handling every detail from concept to fabrication, warehousing to store delivery. Get in touch today to see how we help craft any retail experience.
Speak to an expert
Get a call back
Arrange a face-to-face
Read more of
our best retail
case studies.
