How is efficient shelf management driving retail sales? 

The e-commerce sector has grown exponentially in recent years, with an anticipated 2.71 billion buyers in 2024, however, brick and mortar shopping still account for 85% of total spending in the retail market. In the face of such demand retailers must craft innovative, in-store experiences with creative strategies to attract and retain customers in today’s high-demand market. 

Constant shifts in consumer behaviour highlights the crucial role that adaptable shelf management solutions play in optimising product visibility, supporting an increase in sales and more broadly, maintaining competitiveness in a crowded market. In fact, 43% of shoppers are more likely to spend money with a retailer who offers a meaningful in-store experience. Shelf management equips retailers with the tools to create a unique and positive brand image, fostering long-term, repeat business relationships with customers.  

The Importance of Shelf Management 

A common misconception is that shelf management is primarily about how products are arranged. When in fact, retailers need to ensure product placement remains consistent, products are well presented, shelf space is optimised and loss prevention is taken into account, ultimately playing a part in delivering a positive shopping experience.  

Although the customer is always the priority, retailers and their employees are also reaping the benefits of innovative shelf management solutions. T-rails and dividers, for example, streamline display assembly, enhance shelf organisation, and expedite restocking processes, reducing time consuming tasks and staffing requirements. 

Regardless of who stands to gain, shelf management is establishing itself as a crucial element of modern retail operations. The result directly influences and impacts the experiences of both customers and employees, unified in their desire for effortless store navigation and improved product accessibility. 

Innovative Shelf Management Solutions  

T-rails used at the front and rear of shelving offer a tailored shelf management solution, featuring PVC rails that vary in length and are self-adhesive for easy installation. This enables retailers to customise shelf configurations to suit their needs, while adjustable breakpoints and clip-on dividers keep products of all shapes and sizes organised to optimise shelf space and enhance product visibility.  

Offering an appealing aesthetic, breakable shelf dividers serve as both effective and visual complimentary additions to t-rails. A transparent yet durable and versatile design, featuring break points every 2.5cm makes them highly adjustable, while in-shelf barriers prevent product displacement and enable efficient restocking. Their transparent design presents customers with an uninterrupted view of products, making it easier for shoppers and employees alike to access products.  

At Harrison, we understand that shelf management is not a one size fits all solution and that changes to store layout and shelf space is a continuous process. This is why our selection of tailored t-rails feature magnetic tape variants to enable easy movement of divers between shelves, offering quick adjustments to allow for changing products or promotional displays. 

Curating a Compelling Shopping Experience 

Retailers worldwide are navigating the challenges of customer demand and expectation for efficient and meaningful shopping experiences. Ensuring shelves are organised, well stocked and provide optimum product visibility is now a non-negotiable regardless of the store size, layout or goods. Recognising this, it is essential that retails employ a selection of high-quality shelf management solutions to support in-store enhancement, elevate product displays and ultimately deliver a compelling shopping experience. 

Get in touch with us today to discuss your shelf management requirements and explore how we can develop a tailored solution to suit you and your project. Email sales@harrisonretail.com and one of our team will get back to you.