To support their sustainability goals, Morrisons needed a durable and reusable solution for their fresh fish counter pricing displays that could also maintain branding requirements.

The Challenge

  • Morrisons were looking for a new price ticket display solution for their fresh fish counters.
  • Price tickets needed to be protected from water and ice as well as being able to clip onto the product display.
  • The solution also needed to be black to match Morrisons' product branding.

A great and agile partner. A problem shared is a problem halved but it often feels like Harrison go a step further to really understand the customer’s problem in detail. ...

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Productivity Manager

Our Solution

  • We designed and produced a bespoke version of our Spring Grip Card Holder in black to coordinate with the existing display.
  • An additional ticket pocket was designed and produced to be used in conjunction and protect the ticket.
  • The ticket pocket was created to be both durable and protect paper tickets to support Morrisons sustainability initiatives.

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The Results

  • Morrisons rolled out 44,000 pieces of the new Clip and Ticket Pocket to all stores nationwide.
  • The bespoke Clip and Ticket Pocket solution now successfully aids brand recognition.
  • We have reduced Morrisons plastic consumption by 1.1 tonnes each year by offering a multi-use, sustainable solution.
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